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How To Work With the Media And Make the Media Work For You
Welcome to Media Masterclass
WELCOME (2:22)
INTRODUCTION
INTRODUCTION TO MEDIA MASTER COURSE (17:01)
WHY YOU SHOULD HAVE A PRESENCE IN THE MEDIA
If you don't get YOUR name in the news, someone less qualified will. You have the expertise! (7:01)
HOW SHOULD YOU PREPARE FOR AN INTERVIEW
Learn these strategies for gathering info and becoming a reliable resource. (11:49)
WHO TO CONNECT WITH
Who you should reach out to and how to best grab their attention. (9:56)
MEDIA PLATFORMS
Explore the differences between doing interviews for TV, print or broadcast media. (25:08)
NOW THAT YOU HAVE THE INTERVIEW
Learn the techniques the pros use to get their messages across. (15:11)
WHAT TO WEAR
We'll look at your closet to help you dress for success. (4:26)
SUMMARY
Now it's YOUR time to shine and make some news! (5:57)
WRAP UP
Let's keep in touch! (1:11)
BTD Media: Bonuses
BTD Media: Your Ultimate Workbook
BTD Media: Let's Makeup
BTD Media: Pitching Template
BTD Media: Essential Media Equipment
We'll look at your closet to help you dress for success.
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